Dec 14, 2024  
2024-2025 Undergraduate Catalog 
    
2024-2025 Undergraduate Catalog

DMK 275 - Race, Gender, and (in)Equity in Marketing Communications


People are social actors and create meaning through their symbolic interactions, and the raced and gendered expectations of marketing communications affect all people. Marketing creates, maintains, and challenges diverse categorizations of identities, and we will explore how raced and gendered communications in advertising can be sources of liberation and subordination. 

Credits: 4

Core: Engaging Diverse Identities