BU 113 - Foundations of Business Administration

Exposes students to the various functional areas of marketing, finance, management, and the role of business in society and introduces them to the broad range of economic, governmental, and societal factors encountered in business organizations. The course emphasizes written and oral presentations, and exposure to the literature of the business environment. It includes experiential exercises, topical readings, and independent research projects.

Credits: 4 cr.
Liberal Studies Requirement: Social Science/Organizational Studies